Felix Rähmer

M.Sc. Sport, Business & Law


09/2022 - on going

Work closely with the DACH Marketing Lead and Global Social Media Team to adapt, implement and execute the global social media strategy locally.

01/2020 – on going, world wide


Consulting and support for various stakeholders in the strategic implementation of their appearance in social media. I am always open for new projects.

01/2020 - 08/2022, Berlin

In charge of the strategic planning and implementation of the social media channels of various online shops of Internetstores in the bike and outdoor vertical.

04/2019 - 06/2020, Berlin (Biel/ Bienne)

Responsible for managing events such as the BMC global dealer trade show and coordination marketing activities.

08/2011 - 08/2019, Germany wide

Supporting local and global brand engagement initiatives and carrying out projects across the various activation location such as DFB youth clothing, Wanderlust festival, and marathon trade fairs.

02/2017-08/2017, Ingolstadt

Intern Sports communication @ Audi AG

Coordination and regulation of media work and strategies, namely responsible  for the implementation of the social media work at the Audi Driving Experience Freeride Worldtour in Saalbach. 

Facilitated the smooth running of an Influencer Rallye at the Audi Cup 2017 by utilizing strong communication and delegation skills for continuous support throughout this Audi cup.


04/2017 - 01/2020

Master of Science Sport, Business & Law @ University of Bayreuth

Master thesis: “The importance of brand communities for product launches in the bicycle industry. A qualitative analysis based on the brand BMC Switzerland.”


Summer school @ Escuela Universitaria Real Madrid Universidad Europea2

08/2018 - 02/2019

Semester abroad @ Universidad de Talca, Chile


structured 89%
fast paced 85%
inquistive 95%
WordPress 43%
Html & CSS 34%


A collection of recent projects