Experience
09/2022 - on going
Work closely with the DACH Marketing Lead and Global Social Media Team to adapt, implement and execute the global social media strategy locally.
01/2020 – on going, world wide
Freelancer
Consulting and support for various stakeholders in the strategic implementation of their appearance in social media. I am always open for new projects.
01/2020 - 08/2022, Berlin
In charge of the strategic planning and implementation of the social media channels of various online shops of Internetstores in the bike and outdoor vertical.
04/2019 - 06/2020, Berlin (Biel/ Bienne)
Responsible for managing events such as the BMC global dealer trade show and coordination marketing activities.
08/2011 - 08/2019, Germany wide
Supporting local and global brand engagement initiatives and carrying out projects across the various activation location such as DFB youth clothing, Wanderlust festival, and marathon trade fairs.
02/2017-08/2017, Ingolstadt
Intern Sports communication @ Audi AG
Coordination and regulation of media work and strategies, namely responsible for the implementation of the social media work at the Audi Driving Experience Freeride Worldtour in Saalbach.
Facilitated the smooth running of an Influencer Rallye at the Audi Cup 2017 by utilizing strong communication and delegation skills for continuous support throughout this Audi cup.
Education
04/2017 - 01/2020
Master of Science Sport, Business & Law @ University of Bayreuth
Master thesis: “The importance of brand communities for product launches in the bicycle industry. A qualitative analysis based on the brand BMC Switzerland.”
05/2019
Summer school @ Escuela Universitaria Real Madrid Universidad Europea2
08/2018 - 02/2019
Semester abroad @ Universidad de Talca, Chile
Skills
structured
89%
fast paced
85%
inquistive
95%
WordPress
43%
Html & CSS
34%
Contact
- mail@felixraehmer.com
- on request
- LinkedIn.com/felixraehmer
A collection of recent projects
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